CREE strengthens its global presence through a strategic partnership with HASSLACHER group. Bringing over 120 years of experience and a strong commitment to sustainability and innovation, HASSLACHER group is a natural fit for CREE and a valuable addition to the network. Recognizing the increasing demand for standardized solutions, both companies aim to deliver timber-hybrid systems that redefine construction.
Aligned Visions for Timber-Hybrid Construction
HASSLACHER group’s expertise in engineered wood products such as Cross-Laminated Timber (CLT) and Glued Laminated Timber (Glulam), its forward-thinking solutions and environmental focus, aligns perfectly with CREE’s goals of advancing building practices that prioritize environmental responsibility.
“We don’t want to build prototype after prototype. The key to success is scalability and efficiency in the entire construction process. Our partnership with CREE enables us to contribute high-performance timber solutions that enhance both project reliability and sustainability.” Christoph Kulterer, CEO & Owner, HASSLACHER group
Reliable Supply Chains and Global-Local Synergies
With a global production network across two continents and a large number of production plants, HASSLACHER group provides reliable supply chains, consistent quality, and the capacity to meet evolving market demands, thereby playing a key role in supporting CREE’s expansion into new markets where a supply infrastructure is not yet established. To ensure capacities for the project process and large projects worldwide, CNC trimming for the BSH components used in the CREE System is possible in all plants. With a global-local mindset, HASSLACHER group combines international reach with regional insight — enabling tailored solutions for different markets while maintaining consistent quality and sustainable standards.
As the world’s largest timber-hybrid collective, CREE facilitates global knowledge transfer and provides valuable market insights. Within this partnership, it offers the framework, expertise, and international platform that enables HASSLACHER group to scale its impact and showcase its capabilities. This ongoing exchange of expertise allows HASSLACHER group to refine its solutions, adapt to regional needs, and expand into new markets, further reinforcing the strength and reach of this strategic partnership.
Setting New Benchmarks
With a shared commitment to environmentally responsible, high-quality construction, CREE and HASSLACHER group are setting new benchmarks for timber-hybrid buildings. This alliance not only expands the availability of premium prefabricated timber solutions but also reinforces a more sustainable, efficient future for the construction industry.
“The partnership between the HASSLACHER group and CREE is of great importance to us, as it strengthens our position as an innovation leader in modern timber construction. By combining our expertise in glulam construction with CREE’s innovative timber-hybrid building systems, we can develop sustainable, versatile, and highly prefabricated system construction solutions. This partnership enables us to shape the future of construction actively and offer our customers worldwide high-quality, environmentally friendly solutions.” Christoph Kulterer, CEO & Owner, HASSLACHER group.
“We are very proud to present HASSLACHER group as a global strategic partner for CREE Buildings. Their world-class timber products, deep wood expertise, innovative solutions and commitment to sustainability perfectly align with our goals of advancing building practices that prioritize environmental responsibility. Together, we will continue to push the boundaries of sustainable construction and provide the best prefabricated timber-hybrid solutions to our clients worldwide.” Alexander Montell, Global Products & Services Partner Manager, CREE Buildings
About HASSLACHER group
The HASSLACHER group is a globally active innovation leader in the field of intelligent and integrated system solutions for modern timber construction. The family-run enterprise has had its roots for generations in the use of wood as a wonderfully renewable raw material and for more than 120 years has stood for a pioneering spirit, performance, quality, sustainability and social responsibility.
Together with its 2000 employees, the HASSLACHER group produces innovative products in the areas of sawn timber, profiled timber, glued laminated timber, cross laminated timber and structural finger jointed solid timber for the European and international market. True to their motto “From wood to wonders.”
About CREE Buildings
CREE Buildings is an international construction collective for regenerative building solutions. Founded in 2010 by Hubert Rhomberg, CREE Buildings is dedicated to sustainable and healthy buildings using prefabricated timber-based components and has developed the CREE System: proven, reproducible, and constantly evolving solutions for multi-story timber-hybrid buildings. By licensing this unique system, their global network of partners builds smartly and sustainably by sharing knowledge and collaborating through the CREE Platform. From Europe to Asia to North America, together, they are revolutionizing the construction industry.